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Boost subscriber loyalty and reduce churn with AI insights

Tackle subscriber churn and boost engagement with Churned’s AI-powered platform. Predict churn, personalise campaigns and streamline retention strategies to keep subscribers loyal to your publications and media services.

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Trusted by

leading

publishers

Problem

Send the right signals to your audience

Keeping subscribers’ attention is tougher than ever. Knowing when and how to act is key to keeping them loyal and engaged with your content.

Limited insights

Without clear data, understanding subscriber churn risks and engagement drops becomes extremely difficult.

Disconnected systems

Scattered tools and manual processes make it hard to act quickly and efficiently on retention strategies.

Generic campaigns

One-size-fits-all marketing leaves subscribers disengaged and opportunities for reactivation missed.

High opportunity costs

Ineffective actions like untargeted discounts can waste resources without delivering better subscription numbers.

Problem

Send the right signals to your audience

Keeping subscribers’ attention is tougher than ever. Knowing when and how to act is key to keeping them loyal and engaged with your content.

Limited insights

Without clear data, understanding subscriber churn risks and engagement drops becomes extremely difficult.

Disconnected systems

Scattered tools and manual processes make it hard to act quickly and efficiently on retention strategies.

Generic campaigns

One-size-fits-all marketing leaves subscribers disengaged and opportunities for reactivation missed.

High opportunity costs

Ineffective actions like untargeted discounts can waste resources without delivering better subscription numbers.

With/Without Churned

Get a head start on subscriber retention

Churned helps companies predict behaviour and personalise strategies that keep subscribers reading, listening or watching.

With Churned

Save time with centralised data

Access all subscriber insights in one easy-to-use platform.

Identify churn risks early

Predict which subscribers are at risk of leaving and take action before it’s too late.

Create personalised campaigns

Send targeted offers that align with subscriber behaviour and preferences.

Act fast with real-time insights

Adjust campaigns instantly based on live subscriber data and predictive analytics.

Get better results with smarter spending

Focus resources on high-value subscribers with cost-effective actions like channel-specific offers and/or limiting discounts to the ones that need it.

Without Churned

Lose track of subscribers with scattered data

Insights get buried in forgotten spreadsheets and disconnected systems.

Risk losing subscribers without noticing

Without predictive tools, it's too late to stop churn proactively.

Alienate subscribers with generic campaigns

Cold and impersonal outreach irrelevant to specific service needs creates disengagement.

Miss opportunities with delayed adjustments

Limited insights lead to slower actions.

Drain budgets on ineffective strategies

Overspend on blanket marketing campaigns that haven’t been thought through.

With Churned

Save time with centralised data

Access all subscriber insights in one easy-to-use platform.

Identify churn risks early

Predict which subscribers are at risk of leaving and take action before it’s too late.

Create personalised campaigns

Send targeted offers that align with subscriber behaviour and preferences.

Act fast with real-time insights

Adjust campaigns instantly based on live subscriber data and predictive analytics.

Get better results with smarter spending

Focus resources on high-value subscribers with cost-effective actions like channel-specific offers and/or limiting discounts to the ones that need it.

Without Churned

Lose track of subscribers with scattered data

Insights get buried in forgotten spreadsheets and disconnected systems.

Risk losing subscribers without noticing

Without predictive tools, it's too late to stop churn proactively.

Alienate subscribers with generic campaigns

Cold and impersonal outreach irrelevant to specific service needs creates disengagement.

Miss opportunities with delayed adjustments

Limited insights lead to slower actions.

Drain budgets on ineffective strategies

Overspend on blanket marketing campaigns that haven’t been thought through.

Features

Powerful retention tools for publishers

Churned’s AI-driven tools help companies predict subscriber churn, personalise retention campaigns and maximise the lifetime value of readers, listeners and viewers.

Smarter segmentation

Segment your subscribers with AI-powered RFV models. Identify champions, hibernating content consumers and at-risk segments to personalise retention efforts.

Smarter segmentation

Timely predictions

Predict churn risks, upsell opportunities and reactivation chances with AI insights, helping you act before it’s too late.

Timely predictions

Next-best actions

Prescriptive AI recommends next-best actions to retain, renew and reactivate subscribers, whether it’s offering a discount or simply sending a reminder.

Next-best actions

Deliver curated content

Understand and predict individual behaviour to recommend themes, authors or series that keep subscribers reading, listening or watching.

Deliver curated content

Journey Builder

Automate personalised subscriber journeys—from onboarding to retention—with AI-powered tools that adapt to their behaviour.

Journey Builder

Reporting and analytics

Access clear reports on retention metrics, customer trends and campaign performance to continuously refine your strategies.

Reporting and analytics

See how Churned works

Use Cases

Achieve the results you need with Churned

See why marketers in the publishing and media sectors use Churned to tackle retention and revenue challenges.

Learn more

Reduce churn

Use Churned’s AI models to predict which subscribers are at risk of leaving. Take action with targeted campaigns that keep your content consumers engaged.

Reduce churn

Use Churned’s AI models to predict which subscribers are at risk of leaving. Take action with targeted campaigns that keep your content consumers engaged.

Increase reactivations

Pinpoint churned subscribers most likely to return. Deploy personalised reactivation campaigns using their preferred channels to bring them back efficiently.

Increase reactivations

Pinpoint churned subscribers most likely to return. Deploy personalised reactivation campaigns using their preferred channels to bring them back efficiently.

Convert free trials

Identify individuals most likely to convert based on their engagement. Send tailored messaging to turn free trials into loyal (and paying) subscribers.

Convert free trials

Identify individuals most likely to convert based on their engagement. Send tailored messaging to turn free trials into loyal (and paying) subscribers.

Upgrade lifetime value

Optimise your upsell flows to move subscribers to higher-value subscriptions using Churned’s data-driven insights.

Upgrade lifetime value

Optimise your upsell flows to move subscribers to higher-value subscriptions using Churned’s data-driven insights.

Optimise first impressions

Create personalised onboarding journeys to keep new subscribers engaged from day one and reduce the likelihood of churn.

Optimise first impressions

Create personalised onboarding journeys to keep new subscribers engaged from day one and reduce the likelihood of churn.

Spend smarter

Focus costly actions, like calls or discounts, only on subscribers most likely to respond positively–saving resources while boosting retention.

Spend smarter

Focus costly actions, like calls or discounts, only on subscribers most likely to respond positively–saving resources while boosting retention.

How Churned works

How Churned works for publishers

Churned unifies data from your existing tools into a single platform to quickly generate deep insights into subscriber behaviour. AI models identify your at-risk segments and recommend automated steps to retain, reactivate and upgrade your content consumers.

Explore the platform

Step 1

Connect your data

Integrate your CRM, support, usage, financial and marketing data using APIs or directly from your data warehouse. Churned consolidates this data into one platform so you have a single subscriber overview.

Step 1

Connect your data

Step 2

Predict behavior

Based on data patterns, our predictive AI model identifies which subscribers are at risk of churn, ready to renew or primed for reactivation. You can then confidently target the most at-risk segments.

Step 2

Predict behavior

Step 3

Act with automation

Our prescriptive AI model identifies the next best action to perform for each subscriber segment and automates it. This lets you deliver targeted, timely messages that drive retention and reactivation.

Step 3

Act with automation

Explore the platform

Customer Success Stories

Yes. Our customers stick with us.

Find out why leading publishers keep using Churned.

PUBLISHERS

"Churned provides us with 95% of the intelligence we need at a fraction of the cost it would take to build and maintain in-house tools. It’s a no-brainer for optimising churn prevention."

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