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Cut churn and boost renewals across your energy business

Reduce customer churn and boost contract renewals with Churned’s AI-powered platform. With automated predictive modelling, you can streamline your retention efforts across your portfolio of services.

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Trusted by leading energy businesses

Problem

Having a hard time holding on to your contracts?

Retaining customers in the energy sector can be extremely hard. Understanding when and how to act is crucial for cost-effective retention and reactivation.

Limited insights

Incomplete data across your portfolio makes it hard to predict churn and make plans for successful retention.

Disconnected systems

Scattered data and manual processes stop your retention strategies from being effective.

Unclear renewal priorities

Identifying which customers to focus on and how to engage them is an ongoing struggle.

High opportunity costs

Ineffective actions like untargeted discounts or calls drain resources without delivering results.

Problem

Having a hard time holding on to your contracts?

Retaining customers in the energy sector can be extremely hard. Understanding when and how to act is crucial for cost-effective retention and reactivation.

Limited insights

Incomplete data across your portfolio makes it hard to predict churn and make plans for successful retention.

Disconnected systems

Scattered data and manual processes stop your retention strategies from being effective.

Unclear renewal priorities

Identifying which customers to focus on and how to engage them is an ongoing struggle.

High opportunity costs

Ineffective actions like untargeted discounts or calls drain resources without delivering results.

With/Without Churned

Use less energy chasing contracts and renewals

Churned gives companies the tools to predict churn and deliver personalised marketing campaigns using the most up-to-date individual customer data.

With Churned

Save time with centralised data

Access all customer insights in one place .

Retain customers with predictive insights

Spot at-risk contracts early and act fast.

Strengthen relationships through personalised outreach

Automate renewal campaigns tailored to service usage and customer traits.

Make faster decisions with real-time analytics

Adjust campaign and communications strategies instantly with live data.

Get better results with smarter spending

Focus resources on high-value contracts with cost-effective actions like channel-specific offers.

Without Churned

Lose track of customers with scattered data

Insights get buried in forgotten spreadsheets and disconnected systems.

Risk losing customers unnoticed

No predictive tools mean churn goes unseen.

Alienate customers with generic campaigns

Cold and impersonal outreach irrelevant to specific service needs creates disengagement.

Miss opportunities with delayed adjustments

Limited insights lead to slower actions.

Drain budgets on ineffective strategies

Overspend on blanket discounts that haven’t been thought through.

With Churned

Save time with centralised data

Access all customer insights in one place .

Retain customers with predictive insights

Spot at-risk contracts early and act fast.

Strengthen relationships through personalised outreach

Automate renewal campaigns tailored to service usage and customer traits.

Make faster decisions with real-time analytics

Adjust campaign and communications strategies instantly with live data.

Get better results with smarter spending

Focus resources on high-value contracts with cost-effective actions like channel-specific offers.

Without Churned

Lose track of customers with scattered data

Insights get buried in forgotten spreadsheets and disconnected systems.

Risk losing customers unnoticed

No predictive tools mean churn goes unseen.

Alienate customers with generic campaigns

Cold and impersonal outreach irrelevant to specific service needs creates disengagement.

Miss opportunities with delayed adjustments

Limited insights lead to slower actions.

Drain budgets on ineffective strategies

Overspend on blanket discounts that haven’t been thought through.

Features

Powerful retention tools for energy providers

Churned’s AI-driven tools help companies reduce churn, improve renewals and maximise the lifetime value of customers.

Science-backed predictions

Identify at-risk customers early with predictive AI that analyses behaviour and patterns, giving you the insights needed to act before churn happens.

Science-backed predictions

Customer segmentation

Automatically group customers based on churn risk and value potential. Tailor offers and messaging to specific customer segments to improve retention outcomes.

Customer segmentation

Automated actions

Prescriptive AI recommends the best actions to retain and renew customers, whether it’s offering a discount, sending a reminder or switching channel.

Automated actions

Customer survival analytics

Understand the likelihood of customers staying with your service and see when intervention is needed using survival analysis tailored to your portfolio.

Customer survival analytics

Renewal profit optimisation

Reduce unnecessary costs with smart tools that optimise discounts, channels and timings to maximise ROI while retaining customers.

Renewal profit optimisation

Reporting and analytics

Access clear reports on retention metrics, customer trends and campaign performance to continuously refine your strategies.

Reporting and analytics

See how Churned works

Use Cases

Achieve the results you need with Churned

See why marketers in the energy sector use Churned to tackle retention and revenue challenges.

Learn more

Increase renewals

Use Churned AI to identify customers most likely to leave during the renewal phase. Act quickly with tailored retention strategies like personalised renewal offers or channel-specific outreach to improve retention rates.

Maximise your margins

Predict which customers require discounts to renew and fine-tune both the discount amount and communication channel. Churned helps prioritise cost-effective channels to retain customers without unnecessary spending.

Reactivate lost customers

Use AI insights to pinpoint churned customers who are likely to return. Deploy personalised reactivation campaigns using preferred communication channels to bring them back efficiently and cost-effectively.

How Churned works

How Churned works for energy providers

Churned unifies data from your existing tools into a single platform to quickly generate deep insights into customer behaviour. AI models identify your at-risk segments and recommend automated steps to retain, reactivate and upgrade contracts.

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Step 1

Connect your data

Integrate your CRM, support, usage, financial and marketing data using APIs or directly from your data warehouse. Churned consolidates this data into one platform so you have a single customer overview.

Step 1

Connect your data

Step 2

Predict behavior

Based on data patterns, our predictive AI model identifies which customers are at risk of churn, ready to renew or primed for reactivation. You can then confidently target the most at-risk segments.

Step 2

Predict behavior

Based on data patterns, our predictive AI model identifies which customers are at risk of churn, ready to renew or primed for reactivation. You can then confidently target the most at-risk segments.

Step 3

Act with automation

Our prescriptive AI model identifies the next best action to perform for each customer segment and automates it. This lets you deliver targeted, timely messages that drive retention and reactivation.

Step 3

Act with automation

Our prescriptive AI model identifies the next best action to perform for each customer segment and automates it. This lets you deliver targeted, timely messages that drive retention and reactivation.

Explore the platform

Customer Success Stories

Yes. Our customers stick with us.

Find out why leading energy providers keep using Churned.

ENERGY

"Churned’s predictive models have given us clarity on churn patterns and customer behaviour, helping us focus on retention strategies that deliver real impact."

Paul Bree

Retention Specialist at Budget Thuis

ENERGY

"Churned’s predictive models have given us clarity on churn patterns and customer behaviour, helping us focus on retention strategies that deliver real impact."

Paul Bree

Retention Specialist at Budget Thuis

ENERGY

"Churned has significantly impacted our customer retention efforts, combining insightful dashboards with a hands-on, data-driven approach to deliver measurable results."

Pieter Heemskerk

Lead Sales & Business Development at Next Energy

ENERGY

"Churned has significantly impacted our customer retention efforts, combining insightful dashboards with a hands-on, data-driven approach to deliver measurable results."